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Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by Fairwinds   Fairwinds-horz-logo


 

On Demand
Anytime

Kubernetes policy and guardrails have become essential to organizations as they scale the platform. The challenge is how to get started. Many DevOps teams look first at open source tooling when evaluating different policy engines. But which ones are best? And how do you choose? In this talk, we'll discuss the pros and cons of open source policy engines and other technologies, including CNCF projects.

In this webinar, you'll learn:

  • Why a policy engine is needed
  • What essential policies should be implemented immediately
  • Pros and cons of open source policy engines
ROBERT BRENNAN
Vice President, Product Development - Fairwinds
Robert drives software initiatives at Fairwinds with a heavy focus on open source. He has worked for years on developer tooling and software infrastructure, focusing on the development of software that abstracts away the complexity of underlying infrastructure to enable an optimal experience for engineers.
JOE PELLETIER
Vice President, Product Strategy - Fairwinds
Joe is VP of Product Strategy for Fairwinds, where he is responsible for leading teams that build solutions to bridge the gap between developers, security, and operations. His product experience ranges from lean startup incubations to managing high growth products through to maturity. Prior to Fairwinds, Joe was a Director of Product Management at Veracode, which was acquired by Thoma Bravo in 2018 for $950m.
KENDALL MILLER
Technology Evangelist - Fairwinds
Kendall was one of the first hires at Fairwinds and has spent the past 6 years making the dream of disrupting infrastructure a reality, while keeping his finger on the pulse of changing demands in the market and valuable partnership opportunities.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.