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Future-Proof Your Digital Transformation

Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by digital.ai


Tuesday, July 14, 2020
11 am ET

Many organizations start their digital transformation journey by automating build, integration, test, and deployment processes. But after you’ve automated your software delivery pipeline, what’s next? How can you go beyond automation of technical work and apply digital transformation across development teams and lines of business? And how do you prioritize security and governance along the way?

Join Andreas Prins, VP of Platform Strategy at Digital.ai for real-world insights on how to plan, coordinate, and get visibility into how your transformation is progressing at scale. Learn how to align with strategic goals, build the right team atmosphere, and understand what is happening in your release pipelines so you can drive more business value from your software release efforts.

Get actionable tips for how to:  

  • Bake security and compliance into your pipelines to save time & resources
  • Map IT activities to company goals to drive better business outcomes
  • Use virtual collaboration software to help distributed teams stay connected and actively drive change
  • Plan out your agile journey to scale from one team to many by using Explorer Maps and Obeya rooms
Andreas Prins
VP of Platform Strategy - Digital.ai

Andreas Prins is VP of Platform Strategy for Digital.ai. Andreas brings real-world experience building and scaling teams to deliver mission-critical software applications. He has extensive experience as an agile transformation coach and as a former manager of a DevOps team. At Digital.ai he is responsible for platform vision and direction to build an end-to-end value stream management solution that enables the digital transformation of customers.

On-Demand Viewing:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.