Most people have heard about Netflix’s Chaos Monkey. However, not everyone understands why they are randomly killing virtual machine instances in their infrastructure.
That practice called Chaos Engineering is one of the ways towards more resilient applications and ultimately a more reliable internet.
During this talk we will introduce you to the ideas behind Chaos Engineering, the benefits it brings to your business and how to get started. We’ll walk you through what we like to call: ‘The 5W’s of Chaos Engineering: What, Why, When, Where and Who’.
You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.
Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately. Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.
Always add key takeaways. Something like this....In this session, you’ll learn about: