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Whose Vulnerability Is It Anyway?

Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by whitesource

Tuesday, February 11
1pm EST

Application security is a top priority today for companies that are developing software. However, it is also becoming more challenging and complex as release frequency continues to rise, more open source components are adopted, and the requirements for data security are getting stricter.

Thanks to new DevOps practices and tools, development cycles are getting shorter, allowing organizations to meet market demands and deliver a superior customer experience, but is application security keeping up? How is it possible to develop at the speed of business, while also maintaining application security, particularly for open source components? Developers have a key role to play in balancing security with the need for rapid innovation.

Join Jeffrey Martin and Rhys Arkins, the Directors of Product at WhiteSource, as they discuss:

  • The latest insights leading AppSec and open source security to shift left into early stages;
  • Conclusions from our research that encompassed a survey of over 650 software developers worldwide;
  • Strategies and tools that can be used to develop both quickly and securely.
Rhys Arkins
Director of Product Management - WhiteSource
Rhys Arkins is responsible for developer solutions at WhiteSource. He was the founder of Renovate Bot – an automated tool for software dependency updating, which was acquired by WhiteSource in 2019. Rhys is particularly fond of automation and a firm believer in never sending humans to do a machine’s job.
Jeffrey Martin
Director of Product - WhiteSource
Jeff has spent the last 15 years in Product roles helping both the organizations he worked for and their customers transform and measure their business processes, Development, and QA. He especially enjoys cultural and mindset transformations for their ability to create lasting progress.  

On-Demand Viewing!

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.
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