Bill Doerrfeld is a tech journalist and analyst based in Seattle. His beat is cloud technologies, specifically the web API economy. He began researching APIs as an Associate Editor at ProgrammableWeb, and since 2015 has been the Editor at Nordic APIs, a high impact blog on API strategy for providers. He loves discovering new trends, researching new technology, and writing on topics like DevOps, REST design, GraphQL, SaaS marketing, IoT, AI, and more. He also gets out into the world to speak occasionally.